Illustrated campaigns created to promote the 2021 and 2022 editions of Lausanne sur Mer, a social event offering free summer activities for both kids and adults along the shores of Lake Leman.

The illustrations highlight water sports activities and include references to the city's iconic lakeside. Drawing inspiration from retro beach posters, Hawaiian aloha shirts, and tropical greenery, the main artworks were adapted into various merchandise items. These items were available for purchase during the event, with proceeds contributing to the Fondation pour l’Animation Socioculturelle Lausannoise.

LOGO & GRAPHIC DESIGN by Stefan Schlageter